Written, voiced, and produced by Ray Hoffman, CEO Radio is a 5-day-a-week business feature on New York's WCBS Newsradio 880. It is unique, among programs of any length on major metropolitan radio stations in the United States, in its celebration of the entrepreneurial spirit in a one-minute news feature format. In both 2012 and 2015 it was named best business radio broadcast by the New York Press Club.

The series is built around Ray Hoffman's interviews of successful entrepreneurs and chief executives. Their stories unfold over several days. Each day brings a different report, a different aspect of their experiences. CEO Radio, which began in early 2007, has become one of WCBS's most popular features, both on air and online (in a podcast version, which has attracted upwards of 25,000 downloads a month). Recent programs are available for download at cbsnewyork.com/ceoradio, and on the CBS podcast platform Play.It. CEO Radio also is syndicated via the CBS Radio Network.

The audience and demographics for CEO Radio: 

WCBS Newsradio 880 possesses a unique credibility. It has one of the most attentive, best educated, most affluent listening audiences in the New York metropolitan area...attracting two million adult listeners every week. The 2014 Scarborough figures show a daily cumulative audience of 175,500 listeners in the management and financial fields; 144,000 listeners with an annual income of over $100,000. Recent Arbitron ratings show WCBS's 5:00 AM hour (in which the first CEO Radio report airs) with a weekly cumulative audience of 266,000 adults, 18 and over.

To advertise on WCBS 880, call 212-830-3735...and not the number you see on the (circa 1958-60) ad below. (Although why, oh why, would CBS ever have surrendered such a marketable phone number as PLaza 1-2345???)

How does a 10-part CEO Radio profile play? Try this series with Nigerian-American entrepreneur Asmau Ahmed. It's from 2014...
Here's the collection from 2014 that won the New York Press Club award...

CEO RADIO

2016 New York Press Club Presentation

© 2016 Eau Gallie-Ray Hoffman LLC.


 

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